A NEW KIND OF JOURNAL AWAITS
Stressed?
Time to knock
the self-help BS
on its head
Most self-help is bullshit with a hidden agenda. It forces comparison and sells perfection, resulting in misalignment, distraction, confusion, and… more fuckin' stress.
If you're sick of influencers screaming at you down the phone, sharing horror stories about everything that'll kill you, while also telling you how to live YOUR life, then this is for you.
Launching soon
The Stress Annihilation Project
A no-bullshit journal grounded in motherfucking reality.
Something we appear to have lost touch with… Or is it just me?
Based on needs psychology and written by someone who's studied it, lived it, needs it (with 10 years experience helping others)…
It helps you focus on what actually matters, so you can wave adios to all that stress weighing you down.
Join the waitlist below and get your free Stress Annihilation Starter Kit immediately.
Why It's Different
Self-help that doesn't make you feel shit.
I hate to shit on self-help so much because lord knows there are many brilliant teachers, writers, coaches, and creators out there. I know several. I love them. But they're the exception. Not the rule.
I'll spare you the rant, but I've seen the dark side of this industry, often masked by spirituality — the lies, the manipulation, the virtue signaling, the fucking people over at any cost to get ahead — and it ain't pretty.
- –Paints everyone with the same brush
- –Lives in extremes while pushing perfection
- –Distracts you from what actually matters
- –Turns small problems into life or death situations
- –Preaches authenticity, practices manipulation
- –Weaponises certainty, ignores needs psychology
- →Built around you, your needs, your life
- →Progress over perfection. Always
- →Finds what's actually driving your stress
- →Cuts through the bullshit and maps out what matters
- →Built by someone who’s lived it, with 20+ years seeking real answers
- →Created entirely on human needs psychology
Resource 03 · Take 5
Take a breather
Can’t believe you haven’t signed up already, so here’s a nifty little game. Take a breath, unwind, think it over.
Breathe In
Stop letting dickheads distract you
YOU DON'T NEED MORE ADVICE.
YOU NEED A SIMPLE SYSTEM.
Robert Greene wrote, “The need for certainty is the greatest disease the mind faces.”
Open your phone… fake gurus, grifters, scammers, and those with conflicting ideologies are screaming at you, preying on insecurities, evoking fear, anger, rage, and anxiety.
That’s the strategy to break through because anger is the greatest predictor of virality.
Is it any wonder you’re stressed?
They weaponize your need for certainty to create demand to try to sell you whatever solution they've cooked up.
Ironically, all this conflicting certainty only leads to more uncertainty when you realize most of the drugs they’re selling are shit.
Suffice to say, it’s confusing as hell out there.
Unfortunately, this is a large portion of the self-help, personal growth, and wellness industries.
Either that, or I must have been a terrorist in a past life, which I’m now being punished for through the algorithm.
The Stress Annihilation Project is the antithesis of all that.
Just a ridiculously simple system that gives you agency over your own life, helping you gain clarity, take appropriate action, and annihilate your stress so you can start having some goddamn fun again.
No bullshit. No pressure to be perfect. No asshole trying to put the fear of God in you.
Join the waitlist
Jump the queue.
Join the waitlist today and get your free Stress Annihilation Starter Kit immediately.
A GIFT WHILE YOU WAIT
The Stress Annihilation Starter Kit
Launching the physical journal could take a hot minute. It’s a big bastard of an undertaking, much bigger than I first anticipated.
So I’m handing you the starter kit immediately... for free. One framework, three resources. Everything you need to start your stress annihilation project today.
Root Cause Assessment
Jump on Instagram for answers, and before long, you'll find 55 more problems. If you understand the source, the solution opens up. Kind of like when Moses parted the sea. All you gotta do is stroll on through.
The Practice
Ah, the great Benjamin Franklin. That man had a few tricks up his sleeve. One of them was his philosophy for personal growth. Kind of mental so few people know about this. You're about to learn his secret.
Take 5
Much of stress comes from misalignment. Maybe you headbutted the wrong wall for a decade? Or maybe that was me... Regardless, you need a few tools to help keep you sane. For that, head to the resource page for your guided breathwork/meditation practice.
A NOTE FROM THE CREATOR
I Need It. That's Why I Built It.
I should probably introduce myself. My name is Nicky. I’ve been stressed out and miserable for most of my adult life. Twenty-five years ago, I smoked too much weed, had a panic attack, and shit went south. Fast. That’s a story for another day. But it ultimately led me here.
I was a top writer on Medium for both humor and mental health — an unlikely duo if ever there was.
My writing has been published in several top publications online. I'd list them, but I doubt you care.
I've read the books. I've taken the programs. I've written the articles. I've studied this stuff. All of it.
The more you learn, the more you realise you know sweet fanny adams — which is a hell of a lot more than those pretending to have all the answers.
For 10 years, I helped legends crawl from the depths of hell and pull off complete 180s in their lives using this exact framework.
But I was also my own worst enemy... Instead of helping myself, I distracted myself by helping others.
A few years ago, I decided enough was enough, threw in the towel, and with the help of a couple of friends (thanks George, Mark, Dyl), got on with life elsewhere. I finally decided to follow the framework laid out in this journal.
Today? Fuck, I might even be happy.
Please don’t hold me to it; I’ve a low tolerance for bullshit, and there's a lot of bullshit in this world.
What can I say? For my sins, I believe in transparency.
Speaking of which, my friends still think I'm a grumpy bastard. But I'm waaaay happier than I was a few years ago. I’d also argue that’s a character blessing... Plus, you don’t know my friends.
The idea struck me a couple of years ago while drinking coffee, mulling over business ideas. A friend told me I should create a journal.
Hmmm… I’d journaled before, but I felt it was largely a gimmick. I’d get pissed off writing down the same three things I was grateful for every single day.
Just kidding... That's the kind of shit that gets me branded as negative. Air. Water. Food.
Plus, I was adamant I’d never step foot in this industry again. But then I thought, fuck it, I could do a journal.
The philosophy was there. I already knew this stuff. Lord knows, I could use it.
And, more importantly, I really believe it could help you, your friends, and ideally... one million other people.
Later that evening, the name popped into my head, and with that, The Stress Annihilation Project was born.
That was two years ago. The first two attempts were a disaster. They were confusing as hell. But they say third time’s a charm, so here we are. It’s still not quite ready for print, and frankly, as I type this on a Monday... I'm not sure it will ever be.
I told you I believe in transparency.
In the meantime, I figured sharing this with the world could be scary, so I decided to send the starter kit to my ex-girlfriend for her feedback. If that's not the ultimate stress test, I don't know what is.
Here’s what she said:
LOVE the concept, it's actually more like a program to have a great life jammed into a diary. 🥰 I really love the examples you're showing in the needs sections. It helps me go from theoretical to practical and lowers the barrier to start doing it.
Trust me, she’s not shy when it comes to criticizing me... And has zero interest in us getting back together.
The emoji's cute too, right? I'm usually being traumatised by this fucker. 🙄
Download your free kit below already and start your Stress Annihilation Project today.
It works for eternal optimists, too. 😉
Join The Waitlist
Be first in line.
Get your Free kit now.
Join the waitlist today and get your free Stress Annihilation Starter Kit immediately.
You just made a very wise decision.
Check your inbox.
The Starter Kit is on its way. You’re now being teleported to a secret resources page…